traffic
Digital News Report 2018: traffic from — and trust in — social media on the decline Paid Members Public
The new Digital News Report is out - and things are looking grim in the intersection of social media and news. Here's a couple of preliminary observations.
Google knocks Facebook off the referral traffic top spot Paid Members Public
About four years ago, social traffic eclipsed traffic from search, across publishers generally. And by “social traffic”, I largely mean “Facebook”. That era appears to have passed. According to data from Parse.ly, a real-time analytics platform, Google is back on top: Conrad Lee, writing on the Parse.ly blog
The top 10 One Man & His Blog posts of 2015 Paid Members Public
So, how was 2015 for One Man & His Blog? Pretty good, all things considered. I had much less time than usual to devote to the blog, due to a very successful working year, but I still managed a 15% increase on 2014’s traffic. I hope (and have plans)
Facebook and publishers: live by the algorithm, die by the algorithm Paid Members Public
As anyone who has been trained by me of late will know, Facebook is the 1000lb gorilla in the traffic generation game right now. It’s been steadily rising as a percentage of traffic referrals to publisher sites, and it by far blows away all other forms of social media.
Internal linking: free traffic Paid Members Public
From one of Kath Viner’s first memos as editor-in-chief of The Guardian, as leaked to Guido [http://order-order.com/2015/07/09/new-guardian-editor-names-and-shames-traffic-de-link-quent-hacks/#:SEvvW8ul7gOqVA] : > One of the easiest things everyone can do is link to other Guardian stories when writing a Guardian story. Internal linking: easy and free
Dominant Mail Paid Members Public
Startling figures [https://www.journalism.co.uk/news/abc-mail-online-on-verge-of-reaching-200-million-monthly-visitors-in-december/s2/a563873/] : > ABC figures for December 2014 show the Daily Mail site reached 199.4 million visitors during the month – up 1.4 per cent on its previous monthly record of 196.7 million visitors in November. It remains well
Gawker plumbs the Facebook traffic valley Paid Members Public
Another reminder of the dangers of building your business on one company’s platform [http://recode.net/2014/08/31/why-building-a-web-business-built-on-facebook-is-so-scary/] : Those are Gawker’s figures – and why did that valley happen? > Read and his co-workers think that this is the result of some algorithm changes Facebook made in
Digg: web history, broken up for parts Paid Members Public
Alexia, writing for TechCrunch [http://techcrunch.com/2012/07/12/digg-sold-to-linkedin-and-the-washington-post-and-betaworks/] : > Digg was an extremely influential site for anyone who worked in the early era of online publishing, so it being scrapped for parts is sort of weird, especially for those of us who used to beg friends to
