Five random thoughts on mobile

Adam Tinworth
Adam Tinworth

PhoneBased on recent work:

- There are an awful lot of high priest of cults masquerading as scientists in this space - Some companies price their offering solely based on how little their potential customers know - There are lies, damn lies, and ageing web metrics products - There are two, diametrically opposed dangers on tablets: being a print fundamentalist and being a web fundamentalist  - An awful lot of people don’t understand the difference between the internet and the web
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Adam is a lecturer, trainer and writer. He's been a blogger for over 20 years, and a journalist for more than 30. He lectures on audience strategy and engagement at City, University of London.