branding

Makes pennies, destroys brands

Adam Tinworth

15 Dec 2015

Some reputable publishing sites have these trash content modules on the bottom. Makes pennies, destroys brands. pic.twitter.com/nFEm7mNA5P

— Jason Hirschhorn (@JasonHirschhorn) December 12, 2015

There are good and bad varieties of these “news from our partners” ad boxes. The bad ones are very, very bad indeed. If a site is using the bad ones, they don’t respect you, the reader, at all. And that’s useful information.

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