newsletters The future of newsletters lies in exploring their versatility Newsletters are climbing up the hype curve, just as podcasts did a couple of years ago. Making the most of them requires exploring different formats. Some publishers have started that process. Adam Tinworth Aug 28, 2020 5 min read
newsletters Newsletters: Rise of the Blogletter Why today's newsletter actually take a lot from blogging and why The Economist is on Instagram: answered. Adam Tinworth Jul 13, 2020 6 min read
Members only social media Abuse, arrogant tech VCs and hypocrisy everywhere. It's time for the weekend, folks. The tech VC community shows its true face, social media gets toxic and… Oh, can we just have a break, please? Adam Tinworth Jul 3, 2020 5 min read
Members only social media journalism Journalists on social media: there's no easy answers on how they should behave Yes, there are problems with how journalists behave on social media. But the solutions are unlikely to be straightforward. Adam Tinworth Jun 25, 2020 5 min read
Members only social media journalism Social & Digital lunchbreak: rethinking, well, everything… From the challenges of being a journalist on social media, to the shifting face of podcasts, there's plenty to be thinking about today. Adam Tinworth Jun 17, 2020 4 min read
reuters institute Digital News Report 2020: the trust crisis and its solutions 2020's edition of the Reuters Institute Digital News Report is dominated, as you would expect, with the changes wrought by the pandemic. But there's an underlying trends that's worth focusing on. Adam Tinworth Jun 16, 2020 8 min read
audience engagement Social & Digital lunchbreak: the engaging, managing & uplifting edition Three helpful links (and a memorialisation of a failure) to help you find positivity in dark days… Adam Tinworth Jun 3, 2020 3 min read
lockdown Lockdown journalism digest: reporting, engaging and planning for the future The Covid-19 lockdown is changing journalism. Here's a few signposts on that road. Adam Tinworth Apr 27, 2020 4 min read
newsletters Engaged Reading Digest: the subscriptions edition Five reads on subscriptions and membership models, to give you some hope about the future of journalism. Adam Tinworth Jan 10, 2020 3 min read
audience engagement Engaged Reading Digest: constructive journalism, news moments, TikTok and trolls Moving on from just reporting the problems, exposing new times for engaging with readers and more, in this selection of fine, artisanal links. Adam Tinworth Jan 6, 2020 5 min read
engaged reading digest Engaged Reading Digest: listening, killing comments and getting visual Another round-up of interesting reading about journalism and audience engagement Adam Tinworth Dec 20, 2019 5 min read
podcasting News podcasts: profitable and engaging — but have we got the format right? New research from the Reuters Institute suggests that publishers are waking up to the opportunity for greater audience engagement through podcasting - but are they taking the right approach? Adam Tinworth Dec 3, 2019 9 min read
community management Engaged journalism, membership models and communities under attack: important new research from the Reuters Institute By deeply researching the audience engagement of three news outlets under sustained assault by hostile organisations, Dr Julie Posetti and team have come up with some vital work Adam Tinworth Oct 25, 2019 6 min read
engaged reading digest Engaged reading digest: members-only apps, and the funnel is back The Guardian launches a member-only app, people are discovering funnels a decade late, and HuffPo is on the auction block. Adam Tinworth Oct 21, 2019 3 min read
quartz Newsletters: how to connect communities Newsletters are an intensely personal medium. Here’s how to do them right - and use them to make an impact. Adam Tinworth Oct 7, 2019 2 min read
SEO SEO: big changes are coming to nofollow - here's what you need to know Google is making the first big change to "nofollow" in a decade and a half. Here's what you should know. Adam Tinworth Sep 19, 2019 4 min read
SEO New Google update aims to prioritise original reporting over rapid writethroughs Big news from Google: it's tweaked its algorithms to prioritise original reporting - and to display it for longer. Adam Tinworth Sep 13, 2019 4 min read
media literacy Media Literacy will not create trust in journalism There's an assumption that just training people to be critical of media will help deal with misinformation. That's wrong. Adam Tinworth Sep 12, 2019 3 min read
the correspondent How The Correspondent plans to handle audience engagement The Correspondent has revealed a little bit about how it's going to be run — and where its money is going. Adam Tinworth Jul 8, 2019 1 min read
reuters institute Digital News Report 2019 launch: connecting with readers and building trust in news The annual Reuters Institute Digital News Report was published today — and a panel discussed the implications for journalism of its key findings. Here's my notes. Adam Tinworth Jun 12, 2019 9 min read