linking

Internal linking: free traffic Members Public

From one of Kath Viner’s first memos as editor-in-chief of The Guardian, as leaked to Guido [http://order-order.com/2015/07/09/new-guardian-editor-names-and-shames-traffic-de-link-quent-hacks/#:SEvvW8ul7gOqVA] : > One of the easiest things everyone can do is link to other Guardian stories when writing a Guardian story. Internal linking: easy and free

Adam Tinworth
Adam Tinworth
internal linking

The role of blogs in the age of media overload Members Public

[https://i2.wp.com/www.onemanandhisblog.com/content/images/2015/02/blogger-at-work.jpg] Fascinating read in the wake of Andrew Sullivan’s closure of The Dish [http://time.com/3693638/no-blogs-are-not-dead/], in which Ira Stoll explores the present and future of blogging [http://time.com/3693638/no-blogs-are-not-dead/]: > And while

Adam Tinworth
Adam Tinworth
aggregation

What curation says about you Members Public

Last week, the student journalists on the MA courses at City University heard from Paul Bradshaw [http://onlinejournalismblog.com] about curation in the journalist sense. Since then, I’ve been working in the online “labs” with them on the idea. This post from Euan Semple neatly sums up one of

Adam Tinworth
Adam Tinworth
aggregation

Do you publish press releases? You need to know this… Members Public

Do you publish press releases on a section of your site? If so – you need to nofollow those links [http://searchengineland.com/google-links-in-a-press-release-should-be-nofollowed-like-advertisements-168339] : > Throughout the video, John Mueller equated press releases to advertisements. It was specifically asked if all links in press releases need to be nofollowed or just

Adam Tinworth
Adam Tinworth
linking

The existential dilemma of paywalls Members Public

Are you familiar with the expression “tl;dr”? Classic “internet speak” for “too long; didn’t read”. It’s often used in a mocking, trolling sense. Well, now there’s a new variation on it: bp;dr [http://bigthink.com/neurobonkers/a-human-right-to-science-bpdr] “behind paywall; didn’t read” In the context

Adam Tinworth
Adam Tinworth
blogs

You don't own your PageRank, so you can't sell it Members Public

My, my. It’s been an interesting few days for web publishers, hasn’t it? Interflora’s Search Death First of all, Google wiped Interflora [http://martinmacdonald.net/interflora-seo-penalty/] from the search rankings: > Searching for the terms [Flowers], [florist], [flower delivery], [flowers online] and hundreds of other related search

Adam Tinworth
Adam Tinworth
Google

The link between photography and curation Members Public

Natalie Lloyd [http://www.natalielloyd.co.uk/2012/11/21/our-want-of-curiousities/]: > Seeing through another’s eyes is one of the perennial wonders of photography. Between the frames of an image, we are invited to consider a constructed reality offered by the photographer; what they chose to include, exclude and

Adam Tinworth
Adam Tinworth
aggregation

On guest blogging and Google Members Public

Matt Cutts weighs in: So, the basic message is “if you’re going to do this write/accept, good, rich original content, don’t just churn out shoddy content to multiple sources”. Put some genuine effort in – get the reward. This is a simple idea, and yet so many people

Adam Tinworth
Adam Tinworth
Blogging