local journalism

An AI-generated image of digital journalists stuck in a washing machine drum.

Spinning the digital news cycle Members Public

The Sun's starting to gate its content, and local news is putting up a paywall. No, this isn't a post from 2014 — this is happening now.

Adam Tinworth
Adam Tinworth
The Sun

Facebook woos the kids Members Public

And this might matter to local journalism. Plus: has The Telegraph found a buyer? And the mysteries of algospeak.

Adam Tinworth
Adam Tinworth
Meta
A ghost reads a local newspaper, under a bell, inside a victorian mill.

The Mill, The Bell, the Ghost and the future of local news Members Public

Mill Media's latest site eschews Substack for Ghost. That's great: the web/newsletter/subscriptions space needs competition, and a choice of platforms for publishers.

Adam Tinworth
Adam Tinworth
Local News

Tales of people-powered journalism Members Public

Plus a proposal to relaunch a local newspaper as a newsletter-first operation. And some sad, sad, oh so sad, news about Infowars.

Adam Tinworth
Adam Tinworth
audience engagement
a street scene with a group of police officers in high-visibility vests walking in formation in the background.

X predicts a riot Members Public

Has the loosened moderation under Elon Musk lead to the thuggery on the UK's streets over the weekend? Plus a glimpse at the possible future of search.

Adam Tinworth
Adam Tinworth
newsletter
A politician scrapping with robots.

TikTok vs the USA, AI vs the EU: Fight! Members Public

The regulators get itchy about China and AI, and a useful SEO tool gets its last update before AI changes everything — forever! (Maybe.)

Adam Tinworth
Adam Tinworth
TikTok
A young journalist enslaved by the power of bad SEO advice.

Why you're probably doing SEO wrong Members Public

Why bad SEO advice is costing publishers dearly in the Helpful Content age, and why consolidating local newspapers is a recipe for further decline.

Adam Tinworth
Adam Tinworth
SEO

Saving local news, one newsletter at a time Members Public

Local newsletters for local people, as The League of Gentlemen never said. Plus, AMP is dead, and Threads is rapidly developing…

Adam Tinworth
Adam Tinworth
newsletters