brand content
[https://i2.wp.com/www.onemanandhisblog.com/content/images/2012/06/982e4886aab411e1aebc1231381b647a_7.jpg] The notion of the brand journalist has been playing on my brain again in recent days, partially because of some client work I’m doing. In particular, these two questions stand in opposition to one another:
antony mayfield
[https://i0.wp.com/www.onemanandhisblog.com/content/images/2012/06/berlin-blogging.jpg] Antony Mayfield is on a bit of a blogging roll right now, possibly spurred on by the long bank holiday weekend, with some excellent posts on mental health [http://www.antonymayfield.com/2012/06/04/misfit-minds-why-mental-illnesses-and-learning-difficulties-can-be-useful/] and
marketing
This visualisation of social media marketing tools has been doing the rounds of late: [http://www.onemanandhisblog.com/archives/assets_c/2012/05/buddy-media-social-marketing-2492.html] I found iton Business Insider [http://www.businessinsider.com/social-media-marketing-landscape-complicated-2012-5] . It was created byBuddyMedia [http://www.buddymedia.com/] The general reaction has been something along
coworking
Neat idea for attracting attention at a conference. I was steaming out of a conference session, in search of a coffee to sustain me for more liveblogging, when I came across this sight:[. I do hope that TED talks are this cool in 11 years…
cats
It’s vital, especially in my current situation, that I stay on top of current trends in all aspects of online content, marketing included. After all, content marketing is something that even traditional journalists have to get to grips with. It’s therefore rather worrying when an e-mail arrives from
marketing
From Dan Frommer’s progress report three months into his excellent SplatF [http://www.splatf.com/2011/10/month-three/] blog: > Top traffic referrers include Techmeme, Twitter, and Daring Fireball. I’ll probably write about this in more depth someday, but it’s amazing how much Twitter influences how someone
BBC
Did Laura Kuenssberg take 60,000 followers away from the BBC?
BBC
Nice satire on social media marketing stupidity, that sadly loses its way and hits predictable jokes at the end:
digital natives
Targeted at unsettling and challenging marketing people, but with some relevance to the publishing business:[[via Mr Scott Gould]](http://scottgould.me/video-we-are-the-future/)
