publishing strategy

Bored Panda lives - or dies - at Facebook’s whim Members Public

Fascinating profile of viral content site Bored Panda [https://www.nytimes.com/2017/11/30/technology/facebook-bored-panda.html] from the New York Times: > Last summer, Mr. Banisauskas traveled to New York to meet with a group of other Facebook-focused publishers. All these companies produce entertaining material that reaches millions

Adam Tinworth
Adam Tinworth
Facebook

How BuzzFeed UK handles its redundancies will tell us a lot about the future of the business Members Public

BuzzFeed UK to make 45 staff redundant [http://uk.businessinsider.com/buzzfeed-uk-to-make-45-staff-redundant-2017-12?r=US&IR=T] > The website’s London workforce was briefed on the plans on Thursday evening. In a tweet later confirmed by the company, media and politics reporter Mark Di Stefano said 45 of the

Adam Tinworth
Adam Tinworth
business strategy

How Mashable lost its identity - and its way Members Public

Lucia Moses on how Mashable killed itself [https://digiday.com/media/mashables-fire-sale-shows-limits-vc-funding/]: > The meme coverage that built Mashable was becoming commoditized. So Mashable used its new capital to hire Roberts and other pedigreed journalists. Soon, there were stories on terrorism and Ukraine leading the homepage, a big change for

Adam Tinworth
Adam Tinworth
editorial strategy

Medium: a post-advertising business? Members Public

Interesting summation of Medium’s current business philosphy [https://medium.com/@ev/its-about-business-model-4cb23333bc5d?source=linkShare-616a00ae793c-1502634346] from Ev Williams: > If remuneration is not part of the equation for why you publish, I can’t imagine a stand-alone web site serving you better than Medium in terms of cost, simplicity, and,

Adam Tinworth
Adam Tinworth
blog platforms

Süddeutsche Zeitung: selling the agile paywall with the right content Members Public

Another set of liveblogged notes from Digital Media Europe 2017. Typos, inaccuracy and howling crimes against grammar and syntax probable. Stefan Plöchinger, Digital Editor, Süddeutsche Zeitung and Editor in-Chief, SZ.de Who are Süddeutsche Zeitung [http://www.sueddeutsche.de]? They are the paper that got the Panama Papers [http://panamapapers.

Adam Tinworth
Adam Tinworth
business models

Amedia: how to turn local news readers into subscribers Members Public

Norway’s Amedia is successfully converting local newspaper readers into digital subscribers. Here’s how they do it.

Adam Tinworth
Adam Tinworth
amedia

Ekstra Bladet plans for Freemium 2.0 Members Public

Another set of liveblogged notes from Digital Media Europe 2017. Typos, inaccuracy and howling crimes against grammar and syntax probable. Lisbeth Langwadt, Head of Paid Content, Ekstra Bladet – EKSTRA & Print Secrets to digital innovation… 1. You have to reorganise They used to have two silos at Ekstra Bladet [http:

Adam Tinworth
Adam Tinworth
digital strategy

Zeit Online: hunting the millennial online – and offline. Members Public

I’m at WAN-IFRA’s Digital Media Europe conference [https://events.wan-ifra.org/events/digital-media-europe-2017] in Copenhagen for the next few days. This is the first of my liveblogged session notes from the event. Christian Röpke, CEO, ZEIT ONLINE Die Zeit [http://www.zeit.de/index] has a 500,000

Adam Tinworth
Adam Tinworth
audience development