reddit

The GB News logo with currency behind it

An uncomfortable audience success story Members Public

GB News is generating £600k in audience revenue in under a year… Plus more on Reddit's strategy and some mental health resources.

Adam Tinworth
Adam Tinworth
audience strategy

Why oh why oh AI Members Public

The news about AI and internet content just keeps coming. And that's before AI starts writing it itself…

Adam Tinworth
Adam Tinworth
newsletter

Reddit gets paid for AI training Members Public

Reddit has jumped into bed with Google’s AI, and is earning $60m from the encounter. It's another step in the monetisation of free labour.

Adam Tinworth
Adam Tinworth
AI
The modern great game being played our on a global tech stage

The Politics of TikTok, Reddit explained, and Google gamed Members Public

Could a US ban on TikTok trigger a social media power struggle? And how did the Verge use ChatGPT to game Google?

Adam Tinworth
Adam Tinworth
world politics
A woman looking at her phone, thinking about Reddit, WhatsApp and Twitter.

WhatsApp for war reporting, Reddit for search and Twitter for GIFs… Members Public

Social platforms keep evolving in unexpected directions. Here's three changes that have become clear in recent weeks.

Adam Tinworth
Adam Tinworth
audience engagement

The next wave of indie media, the Twitch ban hammer and Google's wallet Members Public

Twitch and Reddit ban things, Google might start paying for things, and podcasts still have indie cred. What a way to start the week.

Adam Tinworth
Adam Tinworth
twitch

Engaged Reading Digest: Memes, cancel culture and baby Yoda Members Public

Memes aren't just juvenile fun - they're a potent weapon in the political armory, and we have to start taking them seriously.

Adam Tinworth
Adam Tinworth
engaged reading digest

Engaged Reading Digest: walking up the subs hill, radicalization on Reddit and more Members Public

More useful reads from the audience engagement mines.

Adam Tinworth
Adam Tinworth
engaged journalism