We’re in the first stages of doing some thinking about how to genuinely measure engagement on our sites, and we’re kicking off with a meeting arranged by Mr Rogers. Mr Cochrane, our analytics gearhead, is presenting some ideas of what can be measured, but it feels like we have a long way to go.
However, I’m insanely glad we’re having the conversation…
And yes, I do have my feet up on that table. I have a reputation to maintain, dammit.
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Some Good Reading About The Future of News Paid Members Public
Good stuff I’ve read recently, haven’t linked to yet, but don’t have much to add to right now: * The Nichepaper Manifesto [http://blogs.harvardbusiness.org/haque/2009/07/the_nichepaper_manifesto.html] – an articulate and well argued guide to how niche publishing might looks going forwards. * Media