marketing
Steven Gradidge: when SEO and social media hug - in a gym Paid Members Public
[https://i1.wp.com/www.onemanandhisblog.com/content/images/2012/09/steven-gradidge.jpg] Steven Gradidge, White Hat Media [http://www.whitehatmedia.com] Search and social have finally come together. They’re hugging. Ahh. That’s the premise of Steven Gradidge [http://www.twitter.com/stevengradidge]‘s talk at the Brighton
Allister Frost: Noble marketing through brain hacking? Paid Members Public
*Liveblog: open to error, inaccuracies and howling typos*** ** [https://i1.wp.com/www.onemanandhisblog.com/content/images/2012/09/allister-frost.jpg] Allister Frost, managing director, Wild Orange Media [http://www.wildorangemedia.com] Have we ever been to Go Ape [http://goape.co.uk]? He has. And he’s talking about
The "placed" story and other failures of journalism Paid Members Public
Sarah Lacy is outraged by PR behaviour [http://pandodaily.com/2012/08/24/no-feedgen-i-wont-publish-the-article-you-wrote-about-yourself-under-my-byline/] : > A company pivoted (read: failed) and decided it wanted some positive press. So it paid someone to write a story. Not a press release or a guest post, an actual fake news story, paid for
Social media isn't failing - the mainstream is just fickle Paid Members Public
Richard Stacy on predictions that social media is failing [http://richardstacy.com/2012/08/14/social-media-is-failing-so-lets-forget-it/] (woe! woe! woe!): > Is it a failure of social media, or is it a failure of marketing to adapt itself to work within social media. In my view it is the later. As
360 Integrated Earned Retrogressive Digital Media Social Media Second Screen Strategy Paid Members Public
[via [Mark Payton on Google+](https://plus.google.com/114812212406230173522/posts/6qp6qKfoD3x)]
Marketeers: force feeding social media users Paid Members Public
Shel Israel for Forbes [http://www.forbes.com/sites/shelisrael/2012/07/05/will-marketing-muck-up-social-media/] : > There was once a Golden Age of social media, when people talked about the ability to find useful, interesting, valuable people to talk with all over the world. Businesses of all sizes discovered that there
Brighton's future as a smart city: finding a vision Paid Members Public
Jason Kitcat, Leader, Brighton & Hove City Council [https://i2.wp.com/www.onemanandhisblog.com/content/images/2012/06/jason-kitcat.jpg] Jason, as befits his position, gives us a pitch for why Brighton is so very great. He highlights Brighton’s position as a “super-city” and one that will drive
Skype: what is this strange human concept of "conversation"? Paid Members Public
Andrew Grill, talking about Skype’s plans for in-call advertising [http://londoncalling.co/2012/06/skype-will-fail-when-conversation-ads-launch-and-disrupt-your-calls/] : > “highlight unique and local brand experiences”- what?? Humans don’t speak like this to to other humans. This is ad speak. There is a clear phenomenon where people get so embedded in
