influencers

Never bet against the phone Members Public

The polished perfection of the millennial influencer is giving way to a rawer, more phone-centric look.

Adam Tinworth
Adam Tinworth
influencers

Yes, you can buy an Influencer jacket now Members Public

Outdoors brand Jack Wolfskin is getting down with those hip influencer kids…

Adam Tinworth
Adam Tinworth
influencers

Rise of the Memeocracy — and its cost Members Public

We reward the ability to win attention with fame, validation and money. But that comes with a psychological price.

Adam Tinworth
Adam Tinworth
influencers

Five influencers influencing… Members Public

On the fifth day of Christmas, my social media agency sent to me…

Adam Tinworth
Adam Tinworth
influence

Interesting business models: Blogosphere magazine tries to Kickstart an influence platform Members Public

Blogosphere, the influencer industry magazine, is trying to kick start a relationship management platform for the influencer market. Interesting idea - but can they make it work?

Adam Tinworth
Adam Tinworth
blogosphere

Don't be an influencer: earn influence (a grumpy old blogger writes) Members Public

Is "influencer" really a useful catch-all term for creators on social platforms? And is there a danger in the way it's become the default label?

Adam Tinworth
Adam Tinworth
blogosphere

Is the influencer bubble deflating? Members Public

Is there something rotten in the state of influence?

Adam Tinworth
Adam Tinworth
influencers

Condé Nast is teaching its editors to be influencers Members Public

Fascinating detail in The Cut’s piece about influencers in the fashion world [https://pi.us8.list-manage.com/track/click?u=c55cb94811545384e689488f6&id=840a28640e&e=e23efb5788] : > Condé Nast has even begun influencer training, hoping to merge the old and new ways of doing things — to see editors

Adam Tinworth
Adam Tinworth
conde nast