news:rewired
The future of newsletters
The newsletter boom of the last few years shows no sign of abating. What's next for this critical auidnce tool, asked a panel at news:rewired.
engaged reading digest
Engaged reading digest: members-only apps, and the funnel is back
The Guardian launches a member-only app, people are discovering funnels a decade late, and HuffPo is on the auction block.
smart speakers
News on Smart Speakers: are voice interfaces viable for journalism?
Are smart speakers the next frontier for journalism - and is there any money to be made there? A panel of speakers at the March 2018 news:rewired explored the potential — and the challenges.
podcasting
The Guardian squandered its institutional knowledge of podcasts
Over a decade ago, The Guardian was a genuine innovator, launching a daily news podcast. It's revisiting that idea in 2018 - seemingly unaware that they've done it before.
jargon
The Guardian's social video efforts hit 200m views
The Guardian is part of the social video club, with 200m aggregate views [https://www.journalism.co.uk/news/the-guardian-is-reaching-new-audiences-on-facebook-with-video-series-for-people-who-dip-in-and-out-of-news/s2/a701870/] But there’s an awful lot of unnecessary buzzwords and jargon in describing the basic psychology of social video in there.
algorithms
Facebook's not the filter bubble, we are
Interesting – and quite important – experiment from The Guardian – exposing the right and left in the US to Facebook newsfeeds [https://www.theguardian.com/us-news/2016/nov/16/facebook-bias-bubble-us-election-conservative-liberal-news-feed] from the other side of politics: > Tobias said that exposure to the other side made her realize how difficult it might
internal linking
Internal linking: free traffic
From one of Kath Viner’s first memos as editor-in-chief of The Guardian, as leaked to Guido [http://order-order.com/2015/07/09/new-guardian-editor-names-and-shames-traffic-de-link-quent-hacks/#:SEvvW8ul7gOqVA] : > One of the easiest things everyone can do is link to other Guardian stories when writing a Guardian story. Internal linking: easy and free
digital journalism
The digital cluster bomb for journalism
Editor-in-Chief-elect of The Guardian, Katharine Viner is a speech 18 months ago: > In fact, digital is a huge conceptual change, a sociological change, a cluster bomb blowing apart who we are and how our world is ordered, how we see ourselves, how we live. It’s a change we’
newspapers
Unlimited no more
[https://i2.wp.com/www.onemanandhisblog.com/content/images/2014/10/guardian-unlimited.jpg] It feels like a long, long time ago now that the Guardian website was called “Guardian Unlimited”.
multi-media
Snowfall multimedia: narrative or grab-bag?
99 Designs highlights the Guardian NSA article I liked [http://www.onemanandhisblog.com/archives/2013/11/snowfall-like_features_are_no_excuse_for.html] as a bad example of a Snowfall-eque multimedia [http://99designs.com/designer-blog/2013/11/19/trend-spottin-the-best-and-worst-of-snowfall-design/] feature: > Rather than embed each speaker’s testimony in a
coding
Building a multimedia feature, The Guardian way
Fast Company takes a look at how The Guardian produced their multimedia NSA story [http://www.fastcolabs.com/3021837/how-journalists-at-the-guardian-built-that-epic-nsa-story?partner=rss#1] : > Sure, they could whip up a 5,000-word explainer and hit “publish” (as others have done and will undoubtedly continue to do) but today’s digital
Journalism
Snowfall-like features are no excuse for unclear storytelling
[http://www.onemanandhisblog.com/archives/assets_c/2013/11/guardian-nsa-multimedia-3323.html] I meant to link this last week, but it got lost in the manifold tabs lurking in my browser… The Guardian did a really nice multimedia feature on what the NSA/Snowdon business actually mean to us [http://www.