The four things that define a good newsletter Paid Members Public
Illustrated by explaining just how crap my own newsletter is.
Why audience strategy is vital for any publisher Paid Members Public
Does SEO matter? Why should we have a social strategy? What's this fuss about newsletters? Inquire within on all these questions…
Five articles you need to read this morning Paid Members Public
Because procrastination and coffee are what the morning is made for,
Digital News Report 2021: a good crisis for the media? Paid Members Public
Four European journalists discuss the findings of the latest edition of the annual research into news, and how it compares with their own titles' pandemic experiences.
The big shift in SEO Paid Members Public
Search has changed more in the last few years than in the previous decade. It's time to shift your thinking.
A feast of audience engagement reading Paid Members Public
Now just watch me justify that headline in the first par…
Apple closes down open rate tracking Paid Members Public
Apple is taking aim at one of the key newsletter metrics with software updates coming this autumn.
An engaged newsletter audience is better than a big one Paid Members Public
Newsletters are a great way of reaching readers — but they're granting your access to their in-boxes. Don't abuse that.
