influencers
Fake Followers: the black market in cargo cult influencers Paid Members Public
There’s a great piece of reporting from the New York Times that’s been, quite deservedly, doing the rounds for the last couple of days, exposing the seedy underbelly of the influencer economy [https://www.nytimes.com/interactive/2018/01/27/technology/100000005704904.app.html] . It’s been an
George Takei: pushing publishers' articles for (undisclosed) cash Paid Members Public
One of the more interesting things to have emerged from the allegations of sexual harassment against actor, Star Trek alum and social media star George Takei is the fact that his social media presence (run by a team, and not him personally) is a business enterprise, being heavily supported by
Let's mock Instagram influencers a bit more, shall we? Paid Members Public
Instagram seems to be the focus of a lot of criticism right now: We seem to have fallen a long way from the ideals of transparency and authenticity that characterised the early social web, don’t we?[via PetaPixel [https://petapixel.com/2017/07/28/instagram-vs-reality-video-shows-people-lie-life-photos/] ]
The family that influences together, stays together Paid Members Public
Videos like this make me very glad my wife is a social media refusenik.
Life in the Instagram engagement farming mines Paid Members Public
Here’s a look at life inside the Instagram “influencer” bubble [http://behindthequest.com/instagram-created-a-monster/] — and it’s not pretty: > Unfortunately most of these brands and companies are clueless about the fact that some of these numbers they look at are incredibly inflated by the tricks and shenanigans we
Where blogging went bad Paid Members Public
“Bangs” (Muireann Carey-Campbell) asks Oh, Blogging, where art thou? [http://www.bangsandabun.com/2017/03/oh-blogging-art-thou/]: > I always thought of blogging as a way to give voice to the little guy (or gal, or non-gender conforming individual). We had a chance to create our own media, to be the
Just how powerful is "influencer" marketing? Paid Members Public
Talking of “influencers [http://www.onemanandhisblog.com/archives/2015/04/influence-yeah-right.html]“, here’s some very good questions about the use of “influencer” marketing in travel [http://www.travelblather.com/2015/03/influencer-marketing-travel-bloggers.html] : > Out of curiosity I requested the international visitor numbers to Costa Brava on either side
Life in the "influencer" club Paid Members Public
You might be an influencer - but is anyone actually influenced?
